April, as it appears to Anthropologie

April 5th, 2011

The April Anthropologie catalogue is out, and as usual, it’s full of beautiful images. Recent financial results for the Urban Outfitters group (of which Anthropologie is a part) have been disappointing, but the catalogues never cease to inspire.

I consider Anthropologie one of the best-in-class for their print work and email marketing. The exquisitely cohesive way their images are put together makes it unavoidably clear that this company isn’t just about product. It is about a lifestyle, and the Anthropologie world is fascinating; it is simultaneously escapist and familiar, grand and intimate. Though it’s impossible to choose favourites, here is a sampling:

This image reminds me so very much of Erté.

The full catalogue can be viewed online here.

Tags: Anthropologie, fashion, marketing, retail